How the marketing search budget shifts from Google to Amazon
Oct 7, 2021 | 12:35 PM CEST - 1:05 PM CESTMarketing Path
Oct 7, 2021 | 12:35 PM CEST - 1:05 PM CEST
Marketing Path
Description
Some brands are shifting up to 60% of Google search budgets to Amazon. Which brands and which products are migrating over to the Seattle-based e-commerce giant? What are the larger implications for the market?
