Lengow Day 2021

How the marketing search budget shifts from Google to Amazon

Oct 7, 2021 | 12:35 PM CEST - 1:05 PM CEST

Marketing Path

Description

Some brands are shifting up to 60% of Google search budgets to Amazon. Which brands and which products are migrating over to the Seattle-based e-commerce giant? What are the larger implications for the market?

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